AA Further Steps-Up First & Business Class

by Adam

Did you receive an email from AA this weekend on their enhanced premium travel experience? It’s actually pretty impressive (especially for a US airline…in bankruptcy) and will be even better once their new planes come on-board (see AA Classes It Up). Most of these amenities have been previously announced, except for the new first-class amenity kit / tablet case and the business class pillow, slippers, and duvet updates.

Relax and get some rest while you fly with our full suite of products now available on long-haul international flights operated by Boeing 777s and 767-300s, and select flights to and from Europe operated by Boeing 757s. Only U.S. Airline to Offer Suite of Amenity Products in First Class – You can feel more comfortable than ever while you lounge with our soft, quilted bed topper, cozy duvet, two pillows, new closed-toe slippers and comfortable pajamas.Wrap up in a light-weight day blanket onboard our Boeing 777 while you watch movies on demand and then enjoy our turndown service when you’re ready to get some shut-eye.Plus, our seat design provides you the personal freedom to comfortably recline or lie flat to sleep.

Enjoy our redesigned amenity kit packed with items for your health and comfort. Our First Class amenity kits conveniently double as a tablet case and are stocked with Dermalogica cosmetics. We’ve even included full-size lotions in the First Class lavatories on all Boeing 777-300 planes.If you’re in Business Class, enjoy a pillow, new slippers and a duvet that offers less bulk while still providing the warmth you’ve come to expect, and freshen up with skin care products from Akhassa. And coming soon, lie all the way back with fully lie-flat seats with all-aisle access in the newly redesigned Business Class Cabin, beginning with the Boeing 777-300ER in early 2013 on flights to London and Sao Paulo.

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Mikey January 15, 2013 - 9:24 am

AA still has a way to go to match CX

We had AA first lax/nrt and a few weeks later CX first hkg/lax.

CX still is tops IMHO.

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