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British Airways is doing the most for its birthday this year. After all, the airline is turning 100 years old. They unveiled retro liveries that are adorning a handful of planes throughout its feet. They also announced a brand new business class seat (ahem, suite) that will start flying on new Airbus A350s later this year.
Now, British Airways has decided to work a different inflight product — beer onboard. British Airways created the “Speedbird 100,” a new specially-made inflight ale in partnership with Scottish craft brewery Brewdog.
What’s So Special About This Brew?
According to British Airways, Speedbird 100 is an IPA that was “specifically brewed to work perfectly in the air and adapt to the reduction in taste and smell sensitivity at high altitudes.”
Brewdog’s founders even went as far as using the beverage maker onboard a Boeing 787 to begin the mashing part of the brewing process — while flying over Scotland, naturally. Co-founder Martin Dickie said,
The key thing is that the bitterness and fruit flavours aren’t really affected by the altitude, so we wanted to play on those two things and ramp up the sweetness. We really hope British Airways customers love Speedbird 100 as much as we do.”
Here’s a short, silly video explaining more about their process:
Where Can I Drink This New British Airways Brew?
The Speedbird 100 IPA will be available on all flights and in select lounges starting on May 1, 2019.
Brewdog will even launch a bar inside the renovated Club World lounge of New York’s Terminal 7. Pretty neat.
While other airlines have experimented with beer onboard including SAS, KLM, and Cathay Pacific with their Betsy beer, British Airways may be the only carrier to have a specialty beer like this accessible fleet-wide for passengers around the world to sample.
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