You’ve seen the coolest thing at the Olympics right? It’s of course the beer fridge that only opens when you swipe your passport.

Thirsty for a Molson? Only a Canadian passport can unlock a red and white fridge the beer brand placed in Sochi, part of a marketing campaign.

Molson Beer Fridge Olympics

Check out the pretty awesome promotional video which shows people struggling to open it in England, France and Brussels…until they find some Canadian backpackers…”Is there a Canadian here?”

The responses below are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser's responsibility to ensure all posts and/or questions are answered.

1 comment

Related Articles

1 comment

Dimitri February 16, 2014 - 2:29 pm

So cool, good marketing 🙂


Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.


Point Me Awake


A morning jolt of travel-infused news & deals straight to your inbox. 


Success! Check your email for a welcome onboard message