Iberia Unveils Premium Economy Product

by Enoch

Iberia is the latest airline to launch a Premium Economy product, which will be available starting Summer 2017. Per the press release, the airline will be installing these seats on their A330 and A340 aircrafts from now until 2018. The product will also be available on the A350 aircrafts, which will be delivered in 2018.

Many US carriers offer extra legroom seats (like United’s Economy Plus, Delta’s Comfort+, and American’s Main Cabin Extra), and Iberia currently already offers “Economy XL” seats. However, those are just exit row seats that cost extra. With Premium Economy, Iberia will be offering a new, separate class of service.

Passengers will get extra legroom, with a seat pitch of 37 inches (94 cm) and seat width of 19 inches (48 cm). Passengers will also enjoy 7 inches (18 cm) of recline, which is 40% more than standard Economy seats. Along with an enhanced seat, Iberia be providing extra baggage allowance and priority boarding to Premium Economy passengers.

Iberia's Premium Economy product

Iberia’s Premium Economy product

The seats are fitted with leg rest and headrests, and will also feature an HD in-flight entertainment screen (press release mentions 13-inch screens, while their video says 12 inches). Passengers in Premium Economy will receive noise-canceling headphones and amenity kits, and have access to in-flight WiFi.

The Premium Economy will have seats in a 2-3-2 configuration, in contrast to the 2-4-2 configuration in the current A330 and A340 Economy cabin. Iberia will be retrofitting 8 A330-300 and 13 A340-600 aircrafts in their fleet for the new product, and will in turn reduce the number of seats in the Business Class cabin. You can check out Iberia’s dedicated webpage and video, below, for more about the new product.

British Airways, also a subsidiary of International Airlines Group (IAG), has long offered a Premium Economy product, called World Traveler Plus. With American Airlines also adding Premium Economy seats, oneworld’s transatlantic offerings will be more consistent in the years to come. Iberia plans to offer Premium Economy first on routes between Madrid to Buenos Aires, Bogota, Lima, and Chicago.

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