Through the end of November, Best Western is running a “Smilebration” Instant Win game to celebrate its 70th anniversary. You get to spin a wheel to potentially win the following prizes:
- Best Western Program Tier upgrade
- Between 70 and 70,000 Best Western Points
- $70 Best Western Travel Card
- 1 Free Night at any Best Western properties
- Grand Prize of a trip to anywhere in the US and Canada
Not everyone will be winner, but Best Western says they are giving out close to 50,000 prizes every Friday. You get one token (one spin) every Friday until the end of the month. You can also get an extra token for sharing the game on Facebook, and for every stay at Best Western hotels in November. If you’re already a Best Western Rewards member, you simply have to enter your name and e-mail address to get the tokens.
For the most part, the prizes are pretty underwhelming. The prize that you have the highest chance of winning is a one-tier Best Western Rewards status upgrade. However, statuses with Best Western mostly just mean room upgrades and bonus points, and it’s not stackable (meaning you cannot start as a Blue member, win 4 tier upgrades and end up as Diamond Select through this promotion).
However, this is a promotion with minimal effort, so I’d definitely take advantage, even if you don’t plan to stay at Best Western properties all that much. You can redeem Best Western points for merchandise and gift cards, albeit at a pretty poor value. Points can also be used for free nights, which cost between 8,000 and 36,000 points a night.
You can read the full terms and conditions, including the number of prizes and odds of winning, here.
(HT The Gate)