April Fools: Ikea is Launching a Low Cost Carrier, FLIKEA!

I know, I know. It’s not yet April 1st in the United States. But the clock has struck midnight in Australia, and we are seeing the first wave of April Fools’ pranks pour in. We did a roundup of all the aviation-themed jokes a while back, and I’m sure we will see some really creative ones this year. But to be honest, this is how I generally feel about April Fools’ jokes…

…which is why I included “April Fool’s” in the title (you’re welcome).

IKEA’s April Fools’ did make me chuckle, though. IKEA Australia posted the following news on their Facebook page this morning:

We’re taking to the skies with the launch of a low-cost airline: FLIKEA!

We’re thrilled to announce plans to launch our own airline in 2019. FLIKEA will be a single-class, low-cost carrier that will travel to may international destinations, and will include the world’s first non-stop flight from Sweden to Australia.

The airline will utilise the five dimensions of Democratic Design unique to IKEA – exceptional form, quality, sustainability, function and price – to reduce aircraft weight and fuel requirements, resulting in a dramatically reduced transit time, lower ticket price, and cutting out the need for any stopovers.

FLIKEA, Ikea's low cost carrier that will be launching in 2019! Facebook/IkeaAU

FLIKEA, Ikea’s low cost carrier that will be launching in 2019! IkeaAU/Facebook

A non-stop flight from Australia to Sweden will be an ultra long-haul one, but that’s not to say it’s technically impossible. After all, Qantas will begin flying non-stop from Perth (PER) to London (LHR), a route that carries a Great Circle distance of just over 9,000 miles.  A flight from Perth to Stockholm (ARN) will carry a distance of just 8,357 miles, shorter than between Dallas (DFW) and Sydney (SYD). Of course, we’d also be dealing with other weather considerations.

A rendering of what FLIKEA's cabin will look like. IkeaAU/Facebook

A rendering of what FLIKEA’s cabin will look like. IkeaAU/Facebook

And I have to wonder: if FLIKEA was real, would you fly on them? I am curious whether sitting in their iconic POÅNG armchair will be more or less comfortable than the traditional airline seats, and would I rather have meatballs with mashed potatoes and lingonberry juice, or a classic Economy hot meal?

I suppose all of this is beyond the point. Happy April Fools’!

 

Comments

  1. April Fools jokes have always had to be performed before 12 pm and it is now after 6 pm in Australia and have just heard on the News about Ikea having air flights between Australia and Sweden. Well I am afraid that the joke is on you in Australia as jokes performed after midday backfire on the originator of the joke.. .

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